In December 2008 we jointly filed a lawsuit with Interflora Incorporated based in Illinois against Marks and Spencer and Flowers Direct Online for breach of trade mark law. Prior to May 2008, Google’s policy throughout the whole of Europe was to allow trade mark owners to object to the use of their marks in this way by competitors. This changed in the UK and Ireland in May 2008 but it is still the position in mainland Europe. Just because Google’s AdWords policy allows this kind of adve...
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