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kudos
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featured 116 days, 7 hours, 45 minutes ago
posted by
owl
116 days, 12 hours, 15 minutes ago
Thursday, October 15, 2009 3:02:11 PM GMT
Thursday, October 15, 2009 10:32:11 AM GMT
The problem is simple. It's something we've all known since high school physics: Newton's 2nd Law of Motion: for every action, there is an equal and opposite reaction (i.e. the ripple). The way you've been selling your SEM is backwards; you're expecting a reverse ripple of action.
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tags:
B2B Search Marketing, Business Philosophy, how to sell search engine marketing, Interactive Sales, ripple effect, selling sem services, SEM, SEO
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