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Keyword Infringement? The case continues. And, while we’re at it, just what is Google selling?
featured 1 day, 20 hours, 51 minutes ago posted by owlowl 2 days, 22 hours, 56 minutes ago
Wednesday, March 10, 2010 5:51:54 AM GMT Tuesday, March 09, 2010 3:46:49 AM GMT
Keyword Infringement? The case continues. And, while we’re at it, just what is Google selling?
The search engine’s sponsored search results services, such as the Google Adwords service, have been the battleground of a legal dispute between brand owners, their competitors and the search engines for several years now. (more)
category: News | clicked: 1 | comment | | source: www.latitudegroup.com
tags: Blog, Google, Homepage selection, PPC
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Credit where Credit’s due: Google enter Credit Card Comparison Market
featured 13 days, 21 hours, 46 minutes ago posted by owlowl 14 days, 8 hours, 26 minutes ago
Friday, February 26, 2010 4:56:28 AM GMT Thursday, February 25, 2010 6:16:19 PM GMT
Credit where Credit’s due: Google enter Credit Card Comparison Market
So... Google is going after the credit card market. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Google, Homepage selection, PPC
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PPC tips for the Grand National and Gold Cup
featured 19 days, 22 hours, 12 minutes ago posted by owlowl 20 days, 15 hours, 28 minutes ago
Saturday, February 20, 2010 4:30:43 AM GMT Friday, February 19, 2010 11:14:36 AM GMT
PPC tips for the Grand National and Gold Cup
As much as I’d like to sit here and write down my thoughts on who is going come through at the Grand National and Gold Cup on my company blog, unfortunately I have to leave that to the experts. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Digital marketing, Homepage selection, PPC
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Google getting a Buzz for social
featured 22 days, 22 hours, 23 minutes ago posted by owlowl 24 days, 18 hours, 43 minutes ago
Wednesday, February 17, 2010 4:19:56 AM GMT Monday, February 15, 2010 7:59:49 AM GMT
Google getting a Buzz for social
Yesterday, Google launched their new Buzz service as a new product that appears to be designed to help users bring all of their social media content together in one place. (more)
category: News | clicked: 1 | 1 comment | | source: www.latitudegroup.com
tags: Blog, Digital marketing, Google, Homepage selection, Search Engine Optimisation (SEO), Social Media
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2010: Bing it on UK
featured 39 days, 2 hours, 57 minutes ago posted by owlowl 42 days, 3 hours, 13 minutes ago
Sunday, January 31, 2010 11:45:25 PM GMT Thursday, January 28, 2010 11:30:06 PM GMT
2010: Bing it on UK
In May last year Microsoft’s PR machine went into overdrive and their brand new search engine Bing was launched to much fanfare. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Digital marketing, Homepage selection, Microsoft, Search Engine Optimisation (SEO)
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Google jump aboard the recovery train
featured 47 days, 3 hours, 32 minutes ago posted by owlowl 47 days, 10 hours, 27 minutes ago
Saturday, January 23, 2010 11:10:19 PM GMT Saturday, January 23, 2010 4:15:23 PM GMT
Google jump aboard the recovery train
Unemployment’s on the down, retailers are rejoicing to the sound of ringing tills again and now Google have thrown another sign of an economic recovery out there by announcing a 17% YoY global revenue increase (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Google, Homepage selection
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Google optimizing the American language
featured 55 days, 4 hours, 7 minutes ago posted by owlowl 55 days, 8 hours, 32 minutes ago
Friday, January 15, 2010 10:35:37 PM GMT Friday, January 15, 2010 6:10:41 PM GMT
Google optimizing the American language
Now I don’t have anything against the US, after all my CEO is American. However, forcing the UK to spell things the wrong way? I struggle with that? That’s right folks, in the UK ‘optimisation’ is spelt with an ‘s’ not a ‘z’. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Featured articles, Google, Homepage selection
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Latitude SEO & PPC experts to speak at SES London 2010
featured 55 days, 4 hours, 7 minutes ago posted by owlowl 55 days, 9 hours, 37 minutes ago
Friday, January 15, 2010 10:35:37 PM GMT Friday, January 15, 2010 5:05:40 PM GMT
Latitude SEO & PPC experts to speak at SES London 2010
We will have a big presence at one of the UK’s leading SEO & PPC events, SES London 2010. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Affiliate Marketing, Blog, Events, Homepage selection, PPC, Search Engine Optimisation (SEO)
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Things looking Baidu for Google in China
featured 55 days, 4 hours, 7 minutes ago posted by owlowl 55 days, 21 hours, 47 minutes ago
Friday, January 15, 2010 10:35:37 PM GMT Friday, January 15, 2010 4:55:43 AM GMT
Things looking Baidu for Google in China
It’s the third biggest economy in the world with staggering GDP growth over recent years, yet Google has decided China is no longer worth getting out of bed for. So what happened there? (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Google, Homepage selection, PPC, Search Engine Optimisation (SEO)
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Latitude Group chosen for Sarenza UK online launch
featured 53 days, 4 hours, 1 minute ago posted by owlowl 56 days, 2 hours, 7 minutes ago
Sunday, January 17, 2010 10:41:31 PM GMT Friday, January 15, 2010 12:35:43 AM GMT
Latitude Group chosen for Sarenza UK online launch
Latitude has been selected as the UK digital marketing partner for Sarenza, France’s largest online shoe shop. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Homepage selection, In The Press
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Latitude completes deal to accelerate growth
featured 56 days, 4 hours, 12 minutes ago posted by owlowl 58 days, 4 hours, 27 minutes ago
Thursday, January 14, 2010 10:30:40 PM GMT Tuesday, January 12, 2010 10:15:50 PM GMT
Latitude completes deal to accelerate growth
Latitude, a leading digital marketing services group, has announced a fundraising of additional capital to accelerate the growth of the business. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Homepage selection, Latitude News
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The Last Ten Days in Search: Part 3 - 7 New Google Analytics Features
featured 79 days, 5 hours, 55 minutes ago posted by owlowl 82 days, 15 hours, 35 minutes ago
Tuesday, December 22, 2009 8:48:07 PM GMT Saturday, December 19, 2009 11:07:53 AM GMT
The Last Ten Days in Search: Part 3 - 7 New Google Analytics Features
Last but not least we move on to part three and look at the new features that have been added to beef up Google Analytics. Analytics is a vital part of any online marketing campaign, it allows you to see the impact of the campaign and measure its ROI. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Analytics, Blog, Google, Google Analytics, Homepage selection, measurement goals, ROI
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The Last Ten Days in Search: Part 2 - Google Image Swirl and Google Goggles
featured 83 days, 6 hours, 10 minutes ago posted by owlowl 84 days, 15 hours, 45 minutes ago
Friday, December 18, 2009 8:32:41 PM GMT Thursday, December 17, 2009 10:57:59 AM GMT
The Last Ten Days in Search: Part 2 - Google Image Swirl and Google Goggles
At a time when Christmas festivities dictate that beer goggles and images swirling in front of our eyes become commonplace, Google have announced two very aptly named releases at their search event; Google Image Swirl and Google Goggles. (more)
category: News | clicked: 1 | comment | | source: www.latitudegroup.com
tags: Blog, goggles, Google, google goggles, google image swirl, Homepage selection, image swirl
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The Last Ten Days in Search: Part 1 – Real Time Search and Personalised Search
featured 86 days, 6 hours, 25 minutes ago posted by owlowl 86 days, 13 hours ago
Tuesday, December 15, 2009 8:17:51 PM GMT Tuesday, December 15, 2009 1:42:57 PM GMT
The Last Ten Days in Search: Part 1 – Real Time Search and Personalised Search
It’s been a big 10 days in search. Possibly even the biggest in search for 2 years, with Google rolling out an impressive range of new features. Of which the biggest were personalised search and real-time search. (more)
category: News | clicked: 1 | comment | | source: www.latitudegroup.com
tags: Blog, Google, Homepage selection, personalisation, personalised search, Real Time, real-time search, Search Engine Optimisation (SEO)
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Getting Personal and Keeping it Real (Time)
featured 86 days, 6 hours, 25 minutes ago posted by owlowl 89 days, 13 hours, 11 minutes ago
Tuesday, December 15, 2009 8:17:51 PM GMT Saturday, December 12, 2009 1:31:38 PM GMT
Getting Personal and Keeping it Real (Time)
The frenetic pace of development at Google seems relentless at the moment.  The roll out of personalised search to all users, whether logged in or not, and the inclusion of real time results in the standard search listings are just the latest in a long list of new launches that Google has announced in the [...] (more)
category: News | clicked: 1 | comment | | source: www.latitudegroup.com
tags: Blog, Google, google social search, Homepage selection, Search Engine Optimisation (SEO)
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Could your brand and products get hijacked by Google Social Search
featured 115 days, 8 hours, 26 minutes ago posted by owlowl 118 days, 11 hours, 36 minutes ago
Monday, November 16, 2009 6:16:44 PM GMT Friday, November 13, 2009 3:06:57 PM GMT
Could your brand and products get hijacked by Google Social Search
Google Social Search is part of Google's strategy to position itself as more of a social entity. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, brand mananagement, google social search, Homepage selection, Search Engine Optimisation (SEO), Social Media
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Google Paid Site Links
featured 122 days, 9 hours ago posted by owlowl 124 days, 16 hours, 46 minutes ago
Monday, November 09, 2009 5:42:31 PM GMT Saturday, November 07, 2009 9:56:41 AM GMT
Google Paid Site Links
They’ve done it again! Google have an uncanny knack of making advertising on their network an absolute must. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Featured articles, Google, Homepage selection
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Conversion Analytics: Rock Stars, World Tours and Titles
featured 133 days, 10 hours, 46 minutes ago posted by owlowl 133 days, 15 hours, 51 minutes ago
Thursday, October 29, 2009 3:56:24 PM GMT Thursday, October 29, 2009 10:51:28 AM GMT
Conversion Analytics: Rock Stars, World Tours and Titles
It’s been a busy month for the Conversion Analytics team which consisted of two new accreditations, an analytics rock star and three time zones. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Analytics, Blog, Google, Homepage selection
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Top Toys For Christmas 2009 – Let the season of goodwill begin…
featured 142 days, 11 hours, 20 minutes ago posted by owlowl 142 days, 19 hours, 45 minutes ago
Tuesday, October 20, 2009 3:22:38 PM GMT Tuesday, October 20, 2009 6:57:40 AM GMT
Top Toys For Christmas 2009 – Let the season of goodwill begin…
On the 28th October the Toy Retailers Association will announce their ‘Top 12 Toys for Christmas’, which in the past has signified the start of the Christmas gifts season. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Digital marketing, Homepage selection, Online Sales
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Display advertising takes a leaf out of the PPC book
featured 163 days, 12 hours, 40 minutes ago posted by owlowl 165 days, 14 hours, 40 minutes ago
Tuesday, September 29, 2009 2:02:37 PM GMT Sunday, September 27, 2009 12:03:01 PM GMT
Display advertising takes a leaf out of the PPC book
The lines have been blurring between paid search and display advertising ever since Google launch its content network in 2003, but today’s much anticipated announcement from the Big G takes the revolution further. (more)
category: News | clicked: 0 | comment | | source: www.latitudegroup.com
tags: Blog, Digital marketing, Homepage selection, Online display
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