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Search Engine Optimization

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Migrating to a New Domain and URL Structure – My Learnings
featured 1 day, 20 hours, 49 minutes ago posted by owlowl 2 days, 8 hours, 59 minutes ago
Wednesday, March 10, 2010 5:51:54 AM GMT Tuesday, March 09, 2010 5:41:45 PM GMT
Migrating to a New Domain and URL Structure – My Learnings
Recently the company I worked for made a big decision to rebrand and with it came the dreaded domain name change. We are also having a new website being built so another SEO favourite URL's. This article will share my leanings from my sleepless nights and epic amount of research into making sure it didn’t go…Check out the SEO Tools guide at Search Engine Journal.Migrating to a New Domain and URL Structure – My Learnings (more)
category: News | clicked: 1 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization
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W3C Validation for SEO – Myth and Reality
featured 1 day, 20 hours, 49 minutes ago posted by owlowl 2 days, 10 hours, 4 minutes ago
Wednesday, March 10, 2010 5:51:54 AM GMT Tuesday, March 09, 2010 4:36:47 PM GMT
W3C Validation for SEO – Myth and Reality
A topic that has been discussed extensively by some people in the SEO community is the notion that having a W3C compliant web site is either critical to SEO or it's not.  Most recently, Edward Lewis and I debated back and forth on Twitter, with Edward holding firm to his long-standing position that compliance is necessary…Check out the SEO Tools guide at Search Engine Journal.W3C Validation for SEO – Myth and Reality (more)
category: News | clicked: 1 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization, w3c
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Omniture Now Offers Enhanced Facebook Marketing Analytics
featured 3 days, 20 hours, 58 minutes ago posted by owlowl 6 days, 12 hours, 35 minutes ago
Monday, March 08, 2010 5:42:06 AM GMT Friday, March 05, 2010 2:05:57 PM GMT
Omniture Now Offers Enhanced Facebook Marketing Analytics
With the ever emerging and evolving world of web 2.0. marketers no more can afford to neglect social media, and with Facebook becoming the second most visited website online after Google ... and THE INTERNET (thinking back AOL circa 1998) to the bulk of its users ... analytical tracking and gauging user action, interest and return on investment is…Check out the SEO Tools guide at Search Engine Journal.Omniture Now Offers Enhanced Facebook Marketing Analytics (more)
category: News | clicked: 1 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization, Social Media Marketing
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SEO without the SEO
featured 8 days, 21 hours, 19 minutes ago posted by owlowl 9 days, 10 hours, 5 minutes ago
Wednesday, March 03, 2010 5:21:26 AM GMT Tuesday, March 02, 2010 4:36:00 PM GMT
SEO without the SEO
Competition is stiff these days. It’s getting harder and harder to achieve optimal search engine rankings, at least without professional help. So how to compete in a space where it might not be feasible to increase rankings for your most competitive keywords? Believe it or not, there are actually plenty of ways to leverage existing visibility…Check out the SEO Tools guide at Search Engine Journal.SEO without the SEO (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization
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Anatomy of a Hands-on SEO Audit – Part 2
featured 8 days, 21 hours, 19 minutes ago posted by owlowl 9 days, 11 hours, 10 minutes ago
Wednesday, March 03, 2010 5:21:26 AM GMT Tuesday, March 02, 2010 3:31:02 PM GMT
Anatomy of a Hands-on SEO Audit – Part 2
With SMX West this week, I was going to hold off on the 2nd part of my hands-on SEO Audit series.  Then I remembered that heck - I'm not going to be there so I bet enough other people in our industry won't either that it will be a great way to give all the non-attendees a leg-up on the…Check out the SEO Tools guide at Search Engine Journal.Anatomy of a Hands-on SEO Audit – Part 2 (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization
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SEO Priorities – Task ROI
featured 13 days, 21 hours, 44 minutes ago posted by owlowl 14 days, 10 hours, 39 minutes ago
Friday, February 26, 2010 4:56:28 AM GMT Thursday, February 25, 2010 4:01:17 PM GMT
SEO Priorities – Task ROI
I was going to sit down and write a post with my usual brand of geekiness. You know, some more eye-watering patent or IR paper analysis that the search world uses to get to sleep at night?  Then I thought of something worth getting off my chest that seems not to get enough attention out there…Since this…Check out the SEO Tools guide at Search Engine Journal.SEO Priorities – Task ROI (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Marketing, Search Engine Optimization
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How to Leverage Traffic Besides Using Organic Search
featured 15 days, 21 hours, 50 minutes ago posted by owlowl 16 days, 7 hours, 15 minutes ago
Wednesday, February 24, 2010 4:50:31 AM GMT Tuesday, February 23, 2010 7:25:24 PM GMT
How to Leverage Traffic Besides Using Organic Search
Too many SEO’s and marketers worry about getting that #1 ranking in Google for their primary keyword/phrase.  Of course, if that query is being highly searched and you rank first, you are going to receive some good traffic.   However, it may take an enormous amount of effort to achieve those rankings.  It may be worth your…Check out the SEO Tools guide at Search Engine Journal.How to Leverage Traffic Besides Using Organic Search (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization
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Writing for Attention: Ammunition for Personalised Search
featured 15 days, 21 hours, 50 minutes ago posted by owlowl 16 days, 11 hours, 25 minutes ago
Wednesday, February 24, 2010 4:50:31 AM GMT Tuesday, February 23, 2010 3:15:24 PM GMT
Writing for Attention: Ammunition for Personalised Search
Personalised search is Google’s latest tactic of boosting rankings for domains that users have shown they are more likely to visit based upon their search history. It can be disabled, but when it’s on by default, search (and click-through) history is stored in a 180 day cookie meaning personalised search comes into play only on…Check out the SEO Tools guide at Search Engine Journal.Writing for Attention: Ammunition for Personalised Search (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization
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7 Ways To Beat The Challenges Of SEO For Ecommerce
featured 14 days, 21 hours, 45 minutes ago posted by owlowl 17 days, 7 hours ago
Thursday, February 25, 2010 4:55:27 AM GMT Monday, February 22, 2010 7:40:24 PM GMT
7 Ways To Beat The Challenges Of SEO For Ecommerce
If "Content is King" and "Links are Queen" when it comes to SEO, ecommerce sites must be like America - no king and no queen (but there is opportunity)! To put it another way, the typical  medium or large e-commerce website faces substantial challenges to SEO - both from a content and a link perspective.…Check out the SEO Tools guide at Search Engine Journal.7 Ways To Beat The Challenges Of SEO For Ecommerce (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization
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Thoughts on SEO Certification and What it Means
featured 16 days, 21 hours, 55 minutes ago posted by owlowl 19 days, 18 hours ago
Tuesday, February 23, 2010 4:45:28 AM GMT Saturday, February 20, 2010 8:40:31 AM GMT
Thoughts on SEO Certification and What it Means
SEO certification is one of the hottest topics among online marketers. It is one of the most controversial and misunderstood because there is no consensus on a uniform certification. (more)
category: News | clicked: 1 | comment | | source: www.websuccessteam.com
tags: Achieve Web Success, Bruce Clay, Google, Google Analytics, Google University, Improve Websites, online marketer, Online Marketing, Online Marketing Summit, Online Reputation, Search Engine Marketing, Search Engine Optimization, Web Success, Web Success Branding
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3 SEO-Friendly WP Plugins to Display Featured Posts
featured 19 days, 22 hours, 10 minutes ago posted by owlowl 21 days, 21 minutes ago
Saturday, February 20, 2010 4:30:43 AM GMT Friday, February 19, 2010 2:19:36 AM GMT
3 SEO-Friendly WP Plugins to Display Featured Posts
Giving your selected content more exposure via featuring it is a good idea because this way: (1) You attract more attention to your best articles (or those that you need more attention for); (2) You allow your best and most important posts to be easier accessed by search engine bots. The three Wordpress plugins compared in this post have two…Check out the SEO Tools guide at Search Engine Journal.3 SEO-Friendly WP Plugins to Display Featured Posts (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization, Search Engine Tools and Downloads
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All in One SEO Pack and Headspace2 WP Plugins: Head-to-Head Comparison
featured 20 days, 22 hours, 11 minutes ago posted by owlowl 22 days, 2 hours, 1 minute ago
Friday, February 19, 2010 4:29:45 AM GMT Thursday, February 18, 2010 12:39:39 AM GMT
All in One SEO Pack and Headspace2 WP Plugins: Head-to-Head Comparison
Two most popular and widely discussed SEO plugins for Wordpress are All in One SEO Pack and Headspace2. Both are smart, free and usable. For my own blogs I may use either; I haven't really thought much how different they are. However many of my clients and friends often ask which one I recommend and why. There's no article I…Check out the SEO Tools guide at Search Engine Journal.All in One SEO Pack and Headspace2 WP Plugins: Head-to-Head Comparison (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization, Search Engine Tools and Downloads
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Anatomy of a Hands-on SEO Site Audit – Part 1
featured 30 days, 2 hours, 15 minutes ago posted by owlowl 30 days, 6 hours, 40 minutes ago
Wednesday, February 10, 2010 12:25:55 AM GMT Tuesday, February 09, 2010 8:01:01 PM GMT
Anatomy of a Hands-on SEO Site Audit – Part 1
Welcome to part one in a series of articles on the anatomy of a hands-on SEO site audit!  This was originally just going to be one article.  But then my book-length article nature came up squarely against the awareness that true site audits can be extremely complex. And as much as everyone just loves those cute little 9 steps to…Check out the SEO Tools guide at Search Engine Journal.Anatomy of a Hands-on SEO Site Audit – Part 1 (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization
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Pros and Cons of In-House SEO
featured 30 days, 2 hours, 15 minutes ago posted by owlowl 30 days, 8 hours, 49 minutes ago
Wednesday, February 10, 2010 12:25:55 AM GMT Tuesday, February 09, 2010 5:51:03 PM GMT
Pros and Cons of In-House SEO
I'm just coming up to the end of my first year of being an In House SEO, and it was clear in the first few months how much more beneficial it was to be on the client side rather thank the agency side. I have now decided to weigh up some pro's and con's of being an In House SEO.…Check out the SEO Tools guide at Search Engine Journal.Pros and Cons of In-House SEO (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Marketing, Search Engine Optimization
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7 Awesome Ideas to Use Gmail Filters For SEO Tasks
featured 31 days, 2 hours, 20 minutes ago posted by owlowl 31 days, 7 hours, 50 minutes ago
Tuesday, February 09, 2010 12:20:59 AM GMT Monday, February 08, 2010 6:51:00 PM GMT
7 Awesome Ideas to Use Gmail Filters For SEO Tasks
Over the past weeks, I've come across a few highly valuable and inspiring articles on using Gmail filters as well Outlook rules for better productivity. This actually goes about organizing your email more effectively in order to do your job better and faster. This prompted me to optimize my SEO process using email filtering to a achieve higher productivity.…Check out the SEO Tools guide at Search Engine Journal.7 Awesome Ideas to Use Gmail Filters For SEO Tasks (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization, Search Engine Tools and Downloads
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5 Powerful Ways to Use Google Reader’s Feed Creation Tool for SEO
featured 28 days, 22 hours, 49 minutes ago posted by owlowl 31 days, 11 hours, 5 minutes ago
Thursday, February 11, 2010 3:52:01 AM GMT Monday, February 08, 2010 3:36:02 PM GMT
5 Powerful Ways to Use Google Reader’s Feed Creation Tool for SEO
You may have noticed that two weeks ago Google announced a new feature for Google Reader: the ability to create/track RSS feeds for pages that don't provide them. There's a lot of potential here in just about every aspect of web use - personal and professional. Like most tools, the functionality…Check out the SEO Tools guide at Search Engine Journal.5 Powerful Ways to Use Google Reader’s Feed Creation Tool for SEO (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization, Search Engine Tools and Downloads
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What NOT to Do When You’re Hired…
featured 34 days, 2 hours, 30 minutes ago posted by owlowl 34 days, 23 hours, 25 minutes ago
Saturday, February 06, 2010 12:10:08 AM GMT Friday, February 05, 2010 3:15:13 AM GMT
What NOT to Do When You’re Hired…
While it's obviously not true that a company is only as good as its search engine optimization, it is true to say that even if he/she is quite knowledgeable, a gung-ho SEO person can do a lot more harm than good without a well-thought-out plan to start with . Initially it's more than likely that you're going…Check out the SEO Tools guide at Search Engine Journal.What NOT to Do When You’re Hired… (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Search Engine Marketing, Search Engine Optimization
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7 Tips for Local SEO and PPC Success
featured 33 days, 2 hours, 29 minutes ago posted by owlowl 35 days, 4 hours, 50 minutes ago
Sunday, February 07, 2010 12:11:05 AM GMT Thursday, February 04, 2010 9:50:14 PM GMT
7 Tips for Local SEO and PPC Success
I count my lucky stars that my fortunes don't rely on SEO and PPC alone. I'm happy to be part of a couple of agencies with a full range of interactive and traditional marketing solutions. That means I don't have to pretend like SEO and PPC always are the best choice for clients. They're not. I thought it might be…Check out the SEO Tools guide at Search Engine Journal.7 Tips for Local SEO and PPC Success (more)
category: News | clicked: 0 | comment | | source: www.searchenginejournal.com
tags: Local Search, Search Engine Marketing, Search Engine Optimization
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How Much More Traffic Will I Get From SEO?
featured 35 days, 2 hours, 35 minutes ago posted by owlowl 35 days, 12 hours, 25 minutes ago
Friday, February 05, 2010 12:05:11 AM GMT Thursday, February 04, 2010 2:15:19 PM GMT
How Much More Traffic Will I Get From SEO?
Note: This is the first in a series of “Free Advice” posts that I will start publishing in response to Twitter requests. Want your SEO or PPC question answered? Ask me on Twitter. “How much more traffic will I get to my website if I optimize it for keyword X?” It’s a very common question from prospective [...] Possibly Related posts:Using Web Analytics? You Don’t Count Would You Rather #1 Rationale for Prioritizing SEO in a Site Redesign (more)
category: News | clicked: 0 | comment | | source: www.yoursearchadvisor.com
tags: AdWords, Analytics, Clients, Conversions, Featured, Google, Google Analytics, Search Engine Marketing, Search Engine Optimization, SEO, seo industry
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Leveraging Webinars to Learn SEO (Or Anything)
featured 35 days, 2 hours, 35 minutes ago posted by owlowl 37 days, 6 hours, 5 minutes ago
Friday, February 05, 2010 12:05:11 AM GMT Tuesday, February 02, 2010 8:35:21 PM GMT
Leveraging Webinars to Learn SEO (Or Anything)
Webinars are a great place to learn any skill related to business and the internet. Unlike blogs and other content pieces, you aren’t forced to read text, which can get monotonous. The PowerPoint plus audio interface throws a nice wrench in your normal learning process and can help stimulate development. The professionals teaching webinars are …Check out the SEO Tools guide at Search Engine Journal.Leveraging Webinars to Learn SEO (Or Anything) (more)
category: News | clicked: 1 | comment | | source: www.searchenginejournal.com
tags: Search Engine Optimization, Search Engine Tools and Downloads
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